Technology

Technology Game Changers in A Digital World

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Back in January 2020, we made some BOLD predictions on what we expected technology, specifically virtual reality (VR) and augmented reality (AR), to look like in 12 months. New and improved glasses and headsets, haptic feedback, augmented audio, the possibilities were endless, and we were PUMPED for it. Then came coronavirus and many tech companies pushed pause while others sped up their development as connecting virtually became the de facto way of doing business. It certainly proved even a pandemic can’t stop innovation. More companies are implementing VR/AR as a way to work as a team while keeping employees safe. READ MORE >>

New and Not-so-New: Five Tips for Creating Sales Presentations for Zoom, Teams, and Meet

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We got you sales pros! We know you’re killer at building rapport and gaining interest when you’re live and in person with a potential customer. But these days, you’re having to sharpen your online presentation skills to make those same connections while looking into a webcam instead of into the eyes of another human. That means we marketers need to step up our game, too. We need those decks and presentations you’re using to be BOLDer than ever – and optimized for the virtual sales world. And while we’re talking – let’s be real. We know you sales folks like READ MORE >>

Hungry? Feed Your Brain – March Edition

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Is your brain hungry? You’ve come to the right place. Welcome to our March edition of Feed Your Brain!  Design We’ve preached about responsive web design for quite some time now. But responsive email design is just as important! Over half of Americans prefer to look at marketing emails on their phones. So creating responsive emails is vital. Learn how to make your own Marketing Responsive Emails Myth Busters – Design edition! Modus is bringing truth to seven common misconceptions surrounding color contrast accessibility. Check it out here. Marketing Curious what the future of marketing will look like in the READ MORE >>

Hungry? Feed Your Brain – February Edition

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Welcome to February’s edition of Feed Your Brain! Are you hangry for a helping of marketing and technology insights? Well, we’ve got a treat for you. We’ve categorized each link so you can easily find information that’s appetizing to you. And as always, if you find something you think we should be chomping on, send it our way at HERE. Brand A brand that took a huge leap this year? (And their brand star literally took a leap off of a cliff.) Planters. The brand made the BOLD decision to kill off the iconic legume that has served as the READ MORE >>

Hungry? Feed Your Brain! – January Edition

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Welcome to January’s edition of Feed Your Brain! Are you hangry for a helping of marketing and technology insights? Well, we’ve got a treat for you. We’ve categorized each link so you can easily find information that’s appetizing to you. And as always, if you find something you think we should be chomping on, send it our way at HERE. 2020 Trends You Need To Focus on These 7 Things in 2020 This is no fluffy “2020 trends” article, rather an insight into what tools marketers are tossing to the side and which ones they’re holding onto tightly this year. READ MORE >>

Brain Lava is Back: Why It’s OK to Press ‘Pause’

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We’re back! Welcome to season two of Brain Lava. Last season we covered so many topics- from what it means to be BOLD, to getting out of the comfort zone, to SEO, to many, many more. This year we’re bringing you even more marketing insights and tips flowing from our brains. AND we’ve got some amazing guest interviews lined up with some of the most brilliant people in the marketing industry. We can’t wait for you to listen to all of the awesome things we’re sharing in season two! But let’s start with episode one. We’re kicking off our first READ MORE >>

Welcome to the Show: Three Things We’re Excited to See at CES 2020

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The holidays might be ending, but Christmas in January for the tech obsessed is about to be in full swing starting January 7th. We’re talking about the 2020 Consumer Electronics Show (CES) happening in Las Vegas. CES is one of the biggest tech trade shows and has been the highlight of every tech lover’s new year since 1967. Thousands of companies from around the world gather to unveil their new gadgets and gizmos. This year, we’re making our own predictions about the game-changing technology that those companies will be unveiling. Here are three things we’re excited to see at CES READ MORE >>

WCAG and ADA: The Letters You Need to Know About Website Accessibility

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If you subscribe to our weekly email roundup, Feed Your Brain, full of the articles our brains are munching on or follow current happenings in the news, you likely read about a legal case that’s been working its way through the court system. This case has been in the media for the past few months, and brings a lot of uncertainty to business owners who now must ensure their websites and mobile apps are accessible to all. Domino’s feels the heat The case involves Domino’s Pizza and a blind man named Guillermo Robles. In 2016, Robles sued Domino’s after he READ MORE >>

Brain Lava Hot Topic – Website Accessibility, ADA and WCAG

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You may be feeling the heat of uncertainty about website and mobile app accessibility after a recent court case regarding ADA and digital assets was in front of the US Supreme Court. But don’t sweat it. We’re working closely with our friends at fjorge Digital, one of our dev teams, to stay up-to-date and keep you informed. This week on Brain Lava, Joe Barsness of fjorge Digital joins us to explain the slightly confusing WCAG, share best practices and give us some tools for helping determine the accessibility of your website. READ MORE >>