We love podcasts! So much that we decided to start our own. At ODEA, we like to think of podcasts as content of the future. They’re a fun, fresh way to get your message out to your audience. And when it comes to starting one, we’re always on #TeamPodcast! Recently, we came across a few READ MORE >>
Our top tips on how to improve the SEO of your website. Is your brain feeling hungry? Curious for knowledge? Then you’ve come to the right place. Welcome to a super special edition of Brain Lava. If you’ve listened to our podcast before then you know the routine, we introduce a topic and then drop READ MORE >>
Another day at the ODEA office, another Amazon package. Are we addicted to Amazon? That’s a whole other blog post. But we can’t lie, it does give us butterflies whenever we see the delivery man at our door and last week was no different! Picture this, all the little ODEA-ites safely tucked in their offices, READ MORE >>
For years, goldfish have helplessly endured ridicule for their minuscule attention spans, which supposedly average about nine seconds. Meanwhile, reputable companies like Time Magazine and The New York Times have been delivering a hard blow to humans, warning that the attention span of adults has decreased to a meager eight seconds! Yes, you read that READ MORE >>
Recently, Chief ODEA-ite and President, Patty Rioux, was invited to be a member of the Forbes Agency Council. The Forbes Agency Council is an invite-only organization for owners and executives of public relations, media strategy, creative, and advertising agencies. Members of the Council are invited to share their thoughts through quick industry-related tips and business READ MORE >>
Where are you right now? Are you on the train or sitting in a coffee shop? Look around. How many people are on their phones around you? Heck, there’s a good chance that you’re reading this on your phone! In 2018, it was reported that 52.2% of all web traffic came from a mobile device. READ MORE >>
A content management system (CMS) is the engine that drives your website. In our latest edition of Brain Lava, Emil and Patty take a peek under the hood at two types of content management systems – open source vs. proprietary. To put it simply, both open source and proprietary CMS are the back ends on READ MORE >>
When you’re getting ready to make a purchase – no matter what it is – think about the different stages you go through before swiping your credit card. Let’s say you need a new washing machine because your current machine is making an odd noise. You do a few Google searches in hopes of finding READ MORE >>
To some, social media for business is a beast that they just aren’t prepared to tackle. Where do you even begin? Between creating fresh content and posting consistently, we’re not going to sugar coat it – it’s time consuming. But it’s necessary when you want to share your ideas, engage with your audience, and bring READ MORE >>